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5 unique ways of celebrating Diwali in office this year!

14 Sep, 2017


Diwali, the festival that makes all of us feel the celebration in the air! Right from office celebrations to family get togethers, isn’t every...

5 reasons why you should have thought of a music strategy yesterday…

01 Sep, 2017


Sensory Marketing is perceived to be one of the most powerful tools in Marketing. Yes, smelling coffee tempts you to consume & the smell of ch...

Happy Millennials = Happy Customers = Happy Business

29 Aug, 2017


Understanding today’s generation, the ‘millennials’ as we refer to them, has been a challenge for most organizations! Yes, their a...

The best tool to form an emotional bond with your customer

10 Aug, 2017


  Doesn’t Jana Gana Mana instantly evoke the feeling of patriotism? Does your mood instantly change when the radio plays your...

Top music collaborations between India and the World

24 Apr, 2017


Music is no longer about sitting in a siloed studio and strumming away to glory, for it has taken a new form of shared talents and global reach. As In...

A Tribute to Pop Classics of our Age

22 Apr, 2017


The 90s era was a great time to be a kid. It was the era when we, as kids, began to get the best of western media. Names such as Aqua, Vengaboys and ...

Music: A Gift That Transcends All Emotions

07 Apr, 2017


Music has the power to make profound changes, in dimensions that go beyond the scope of your mind, mood, and health. We believe in the power of musi...

10 New Age Musical Instruments

07 Apr, 2017


Image Credits: Pixabay.com I often think in music, I live my day dreams in music. ~ Albert Einstein.   These wise words by a wise man highl...